How to Get Hindustan Unilever Distributorship 2024 [Apply, Cost, Profit]

Hindustan Unilever is one of India’s leading FMCG companies with an outstanding brand reputation across many countries. Also, it provides many types of products to millions of customers across India.

If you are thinking of starting a business with HUL by taking a distributorship, you’re in the right place; in this post, we’ll discuss all the essential points that you need to know before taking the distributorship agreement.

By partnering with HUL, one of the fastest-growing companies in the FMCG sector, you can capitalize on a lucrative opportunity. The market potential is immense and a growing opportunity, so starting a distributorship with HUL will also be considered worth it.

We’ll provide you with all the details about HUL, such as distributorship requirements, costs, the application process, profit margin, eligibility criteria, and other information that can be helpful in your exciting journey with HUL.

Why HUL Distributorship Stands Out:

  • Brand reputation
  • Extensive Network
  • Rebust support system
  • Stability and Growth

About Hindustan Unilever Distributorship

Hindustan Unilever (HUL) is a branded & highly reputed company, and the company offers many types of products that are popular worldwide.

So before you consider joining this company, gather the essential information to get a better understanding of this industry & about the business model.

As an established company, being allowed to do business with HUL is a great achievement.

In India, HUL has a portfolio of over 50 brands across categories such as cleaning products, personal care products, and beverages.

We have provided a list of all product brands below for your reference.

Distributors of Hindustan Unilever Products list (HUL):

Food and Beverages:

  • Annapurna Atta
  • Bru Coffee
  • Brooke Bond Tea
  • Kissan Ketchup
  • Kissan Jam
  • Kissan Juices
  • Lipton Tea
  • Knorr Soups
  • Kwality Wall’s Ice Cream
  • Horlicks
  • Modern Bread
  • Magnum Ice Cream
  • Wall’s Cornetto

Personal Care:

  • Axe Deodorant
  • Brylcreem Hair Cream
  • Clear Anti-Dandruff Shampoo
  • Clinic Plus Shampoo and Oil
  • Close Up Toothpaste
  • Dove Body Wash
  • Dove Soap
  • Glow and Lovely
  • Hamam Soap
  • Indulekha Hair Oil
  • Lakmé Beauty Products
  • Lifebuoy Soap
  • Lux Soap
  • Pears Soap
  • Pepsodent Toothpaste
  • Pond’s Cream
  • Vaseline
  • Home Care

Home Care:

  • Cif
  • Comfort Fabric Conditioner
  • Domex Disinfectant
  • Surf Excel Detergent Powder
  • Rin Detergent Powder
  • Wheel Detergent Powder
  • Refreshment


  • Horlicks
  • Lipton Ice Tea
  • Magnum Ice Cream
  • Wall’s Cornetto

Hindustan Unilever distributor list

Here is a list of Hindustan Unilever distributors in India:

  • A.D.K. Sales
  • A. Siddhivinayak Trading
  • Batra Enterprises
  • Chintamani Traders
  • Nakoda Distribution House
  • Atlas Distributors
  • Shreeji Agencies
  • Dashkarma Bhandar
  • Right Choice
  • Care City Centre
  • Glamour World Ho Jai Sati Cosmetics
  • Haseeb Soap Center

Hindustan Unilever Company Overview

NameHindustan Unilever Limited
IndustryConsumer Goods
HeadquartersMumbai, India
FounderLever Brothers
Subsidiary ofUnilever
CEOSanjiv Mehta
SalesINR 50,000+ crores (2021-22)
ProductsFood, Home Care, Personal Care, Refreshment
BrandsLux, Lifebuoy, Surf Excel, Rin, Wheel, Glow & Lovely, Pond’s, Vaseline, Lakmé, Dove, Clinic Plus, Sunsilk, Pepsodent, Closeup, Axe, Brooke Bond, Bru, Knorr, Kissan, Kwality Wall’s, Horlicks, Pureit

How to get Hindustan Unilever distributorship

Getting a Hindustan Unilever distributorship is not an easy task.

You need to follow the process step-by-step to get the distributorship because it depends on many factors such as location, qualification, eligibility, & others.

So first research the eligibility and your financial situation, then prepare for getting an HUL distributorship.

By following the given information you will learn about the process and requirements for getting the HUL distributorship.

  1. Check the eligibility criteria.
  2. Contact Hindustan Unilever
  3. Submit an application form
  4. Attend an interview
  5. Sign a distributorship agreement
  6. Setup your shop & infrastructure
  7. Then, start selling products

But to become successful in this Business Model:

  • Research your area population and demand for HUL products
  • Do proper market research to know the competition
  • Select the best-selling product in your area
  • Build a good rapport with FMCG industry people.
  • Keep working with dedication, learn, and be patent

1. Eligibility for Hindustan Unilever Distributorship

RequirementsWhat needed
Age21 years or above
Education10th pass or above
Experience2-3 years in the FMCG industry
InvestmentINR 10 lakhs – INR 20 lakhs
InfrastructureOffice space of 150 – 250 sq. ft.
Storage spaceAt least 1200 – 1600 sq. ft.
Delivery vehiclesAt least 2
Operational staffAt least 3
Financial soundnessGood credit rating and a track record of profitability
Legal complianceAll applicable laws and regulations must be complied with

2. Requirements for Hindustan Unilever Distributorship

Computer set with HUL IT SolutionsInstalled software for managing operations
CCTV CameraSurveillance system for security purposes
Sales ManagerResponsible for managing sales operations
Sales team5-6 individuals working on sales activities
Power BackupAvailable during working hours
Vehicle for Delivery of HUL ProductsUsed for delivering HUL products
Warehouse or Storage SpaceAdequate space for storing HUL products and managing inventory
Inventory Management SystemSoftware or system for tracking and managing stock
Point of Sale (POS) SystemSystem for processing sales transactions and managing payments
Marketing and Promotional MaterialsBrochures, banners, samples, and other materials for marketing
Adequate Stock of HUL ProductsSufficient inventory to meet customer demands and avoid shortages
Licensing and Legal ComplianceFulfilling all legal requirements for operating as a distributor
Training and SupportAccess to training programs and support from Hindustan Unilever
Financial ResourcesSufficient capital to invest in the distribution business
Experienced StaffKnowledgeable and skilled personnel for various business functions
Quality Assurance and Customer ServiceProcesses to ensure product quality and excellent customer service
Marketing and Sales StrategiesEffective strategies to promote HUL products and increase sales
Maintenance and RepairsRegular maintenance of equipment and prompt repairs when needed

Space Requirements

Country & Space Requirements
* Office space: 100-200 square feet
* Godown: 1,000-2,000 square feet
* Parking space: 2-4 cars

3. Hindustan Unilever distributorship cost

InvestmentCountry & Other Details
Rs. 50 Lakhs (minimum)India
Office space: Rs. 10,000/-
Godown: Rs. 40K-50K
Commercial Vehicle: Rs. 2.5 Lakh
Inventory: Rs. 40-45 Lakh
Other costs: Rs. 1 Lakh

Hindustan Unilever Distributor Profit:

IndiaRs. 10-20 lakhs per year10-20%

4. Documents Required for Hindustan Unilever Distributorship

ID ProofPAN Card
Address ProofElectricity Bill, Ration Card
All Property Documents with a proper nameYes
Color PhotographYes
GST NumberYes
ITR (of last 1 yrs.)Yes
Trade Licence from Municipal areaYes
All Property Documents with a proper nameYes
Rent agreement/ sale deed of Space or outletYes
Fire NOCYes

Hindustan Unilever Distributorship contact number and details

When you apply for an HUL distributorship, it may be beneficial to know other company details. Therefore, we have provided below the contact information for some HUL branches; you can contact them if needed.

NameHindustan Unilever Limited
AddressMumbai – 400 099, Maharashtra, India
Phone+91-22-3983 0000
  • Head Office Contact Number- 022-5043 3000
  • Delhi Office Contact Details- 0124-5094101
  • Mumbai Office Contact Details- 022-5043-20000
  • Kolkata Office Contact Details- 033-7111 3500
  • Chennai Office Contact Details- 044-7120-6150

If you need more information, then you can also watch this video, which can be helpful for you.

Frequently Asked Questions (FAQs)

How do I get Unilever distribution?

Contact the Hindustan Unilever sales manager in your Area. Also, you can contact them through their official website.

How to apply for a dealership in Hindustan Unilever?

To apply for a dealership, you have to submit an application form with proper details, and by following the eligibility criteria, contact the sales manager of HUL and apply the form.

How much does an HUL distributor earn?

The income of an HUL distributor depends on sales, such factors affect the sales (location, demand for HUL products, competition, etc).

What is the margin of Hindustan Unilever distributorship?

The margin of Hindustan Unilever distributorship is around 10-15%.

Is it profitable to take distributorship?

Yes, it can be profitable to take a Hindustan Unilever distributorship, but still, it depends on your strategic business plan; if you get more customers, then the chances of sales volume also increase, so first research the market demand and competition, then buy a franchise.


Conduct thorough research, understand the risks and rewards involved, and seek guidance from experienced professionals before making any decisions.

Network with existing HUL distributors to gain valuable insights into the business and establish potential partnerships.

We hope this blog post has been informative and insightful. If you have any further questions or would like to discuss specific aspects of HUL distributorship, feel free to leave a comment below.

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